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The Hidden-Pregnancy Experiment: Could I Hide My Pregnancy from My Phone?


We are increasingly trading our privacy for a sense of security. Becoming a parent showed me how tempting, and how dangerous, that exchange can be.

Nearly every time we load new content on an app or a Web site, ad-exchange companies—Google being the largest among them—broadcast data about our interests, finances, and vulnerabilities to determine exactly what we’ll see; more than a billion of these transactions take place in the U.S. every hour. The device, they noted, could “stimulate unnecessary fear, uncertainty, and self-doubt in parents about their abilities to keep their infants safe.” The following year, a study in the same journal found “concerning” inaccuracies in oxygen readings. But the deepest truths about motherhood seem to me to be rooted in conflicting, coexisting emotions: nightmare and rapture in the same moment during labor, the love and despair that box each other at night in the weeks that follow, the joy of cuddling my nine-month-old undergirded by the horror of knowing that other babies are starving and dying in rubble.

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