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The Metropolitan Museum of Art launches Art Links blockchain game

The Metropolitan Museum of Art has launched a short game, Art Links, that invites players to identify common threads among works of art.

Designed in partnership with the art and tech platform TRLab, this mobile-first, browser-based, blockchain-powered game presents a new way to engage with the Museum, and offers the opportunity to collect special in-game non-fungible token (NFT) badges and win in-person and digital rewards. No prior knowledge of art history is required to play, and the game includes built-in learning moments—accessible through an icon on each digital representation of art—to discover more about the work and the artist. A women-led company, TRLab was co-founded in 2021 by CEO Audrey Ou, a Rockbund Art Museum board member and chairwoman Xin Li-Cohen, a nonexecutive deputy chairman at Christie’s.

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