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The Obscene Energy Demands of A.I.
How can the world reach net zero if it keeps inventing new ways to consume energy?
He added a new tab to his blog: “AI sustainability.” In a paper he published last fall, in Joule, a journal devoted to sustainable energy, de Vries, who now works for the Netherlands’ central bank, estimated that if Google were to integrate generative A.I. The increase comes at a time when the whole world is supposedly striving to reach net-zero emissions, and it indicates that global efforts are, to put it mildly, falling short. Meanwhile, the higher the price of bitcoin rises—it reached a record of sixty-nine thousand dollars on March 5th—the bigger the financial incentives for mining it, and the more energy consumed.
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