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The Story of VaccinateCA (2022)


Nobody had a plan to get vaccines out of freezers and into Americans’ arms–except VaccinateCA. Its CEO tells the story of how a small team brought order to a chaotic rollout.

The process of registering for the vaccine inherited the complexity of the negotiation over the prioritization, and so vulnerable people were asked to parse rules that routinely befuddled healthy professional software engineers and healthcare administrators – the state of New York subjected senior citizens to a ‘51 step online questionnaire that include[d] uploading multiple attachments’! Devolution to various layers of government, community groups, and healthcare providers; pervasive inability to connect IT systems; and unwillingness to correct this problem meant that people in positions of authority considered the ground truth beyond the abilities of their institutions to discern. (I regret that after Dunkin’ Donuts’s PR dollars started funding vaccine logistics, which was absolutely a thing that happened, I didn’t have time to convince literal Arby’s to do a creative branding campaign by opening a pop-up clinic.

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