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The Taylor Swift deepfake debacle was frustratingly preventable


You know you’ve screwed up when you’ve simultaneously angered the White House, the TIME Person of the Year, and pop culture’s most rabid fanbase. That’s

Recently, she conducted a series of roundtable discussions with 45 internet users from around the world who are impacted by censorship and abuse to issue recommendations to platforms about how to enact change. In a loophole that Microsoft has since addressed, users could generate images of celebrities by writing prompts like “taylor ‘singer’ swift” or “jennifer ‘actor’ aniston.” As the world’s most influential companies bet big on AI, platforms need to take a proactive approach to regulate abusive content – but even in an era when making celebrity deepfakes wasn’t so easy, violative behavior easily evaded moderation.

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