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The Tesla Cybertruck isn’t all it’s cracked up to be


The truck barely moved the needle for Tesla this year.

Yesterday, Tesla reported its fourth quarter production and delivery numbers for 2024, giving us as close to a complete picture of the Cybertruck’s first full year of sales as we’re going to get. And then there was the rocky rollout: the viral videos of a Cybertruck getting stuck in snow or sand; the numerous recalls(seven since its launch in December 2023), including one related to a faulty accelerator pedal; and Musk’s emergence as a stalwart supporter of Donald Trump and a purveyor of racist, rightwing conspiracies. Meanwhile, dozens of limited edition Foundation Series Cybertrucks, the first version of the truck to go on sale, were piling up in the automaker’s inventory, leading Tesla to reportedly start buffing the badging off so they could be sold as regular models.

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