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The Year of the AI Election Wasn’t Quite What Everyone Expected


Deepfakes were nothing like the political force in 2024 that many feared—but that doesn’t mean that generative AI didn’t profoundly affect elections all over the world.

At the outset of 2024, many suggested that even if not winning office, generative AI would play a pivotal role in—and pose significant risks to —democratic elections, as more than 2 billion people voted in more than 60 countries. For starters, much of the hype around generative AI was focused specifically on the threat of deepfakes, which experts and pundits worried had the potential to flood the already murky information space and fool the public. For instance, an AI-generated video of Donald Trump and Elon Musk dancing to the BeeGees song “Stayin’ Alive” was shared millions of times on social media, including by Senator Mike Lee, a Utah Republican.

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