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These 20- and 22-year-olds raised $5M from YC, General Catalyst to study online behavior using vision AI


Founded by a 20-year-old and two 22-year-olds, Human Behaviour uses vision AI to give companies a real understanding of how people use their products.

Amogh Chaturvedi is running on little sleep but plenty of conviction at 6 a.m. He’s groggy, apologetic for rescheduling, and still reeling from a recent scare involving a family member and an electric scooter. Launched just a few months ago, Human Behaviour is betting that vision AI can do what analytics tools like Mixpanel and PostHog have struggled with: give companies a real understanding of how people use their products, including why they convert or churn. Instead of relying on manually tagged events or clickstream data, Human Behavior claims its AI watches real user session replays and generates insights, answering product teams’ most pressing questions without hours of instrumenting code.

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