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Threads is testing cross-posting from Instagram globally

In its latest experiment, Meta is providing an easy toggle for users to cross-post from Instagram to Threads to increase engagement.

Meta confirmed to TechCrunch that it is running a global test to let users cross-post images from Instagram to Threads. Last year, it started showing a carousel of suggested posts from Threads on both Instagram and Facebook. Earlier this year, the social media company also started testing cross-posting from Facebook to Threads.

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