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TikTok to start pushing Amber Alerts to users’ For You feeds
TikTok is bringing real-time Amber Alerts directly to users' For You feeds in the United States.
TikTok is partnering with the National Center for Missing & Exploited Children (NCMEC) to bring real-time Amber Alerts directly to users’ For You feeds in the United States, the company announced on Thursday. A spokesperson for the company told TechCrunch that TikTok identifies whether users are within a specific search through their device’s IP address. “By harnessing the reach and speed of a platform like TikTok, parents, caregivers, and communities nationwide can become powerful advocates in the urgent effort to locate missing children.”
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