Get the latest tech news
TikTok will make it easier to identify movies and TV shows that users are clipping
TikTok will start linking videos featuring clips from movies and TV shows to a landing page with more details about the title.
One of the more annoying aspects of TikTok(and Instagram and X) culture is when a user shares a contextless but captivating clip from a movie or a TV show. The landing page will also include details on where to watch the show or movie if it's on a streaming service, or a way to buy tickets if a film is still in theaters. TikTok is now an important part of marketing strategies for movies and TV shows, so having a hub where interested users can go to learn more and possibly buy theater tickets is something Hollywood can take advantage of.
Or read this on Endgadget