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Tim Cook is running out of ideas
The tech giant needs a cool new product — but it seems like Tim Cook is running out of ideas.
In his book "After Steve," Tripp Mickle describes how Cook was focused on growing Apple's share price and operational efficiency — with him saving the company money at every turn. The first is the Vision Pro headset, a cumbersome and obscenely expensive piece of hardware that users are supposed to wear on their heads for extended periods of time (never mind the potential for nausea or eye strain). Cook was recently jetting around Asia to try to shore up the supply chain with expanded production in India and a new footprint in Indonesia, but it's hard to see those countries becoming major markets for the iPhone.
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