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Time Magazine partners with OpenAI and ElevenLabs


Time's embrace of two up-and-coming AI companies shows a strong vote of confidence in the technology overall.

“Through this partnership, we hope to expand on TIME’s mission of providing access to trusted information by opening a new avenue for engagement with audio,” wrote ElevenLabs. Clearly, the move by Time to embrace two up-and-coming AI companies and provide them with content shows a strong vote of confidence in the technology overall. As for the AI companies, it would seem to be a clear win, providing them with more content on which to train their models (though it’s unclear if ElevenLabs is getting this same access as OpenAI), and more validation from existing, established brands.

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