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To Build Electric Cars, Jaguar Land Rover Had to Redesign the Factory


At Jaguar Land Rover’s historic Halewood factory in Merseyside, England, state-of-the art assembly robots are now building the cars of the future.

Opened in 1963 by Ford of Britain to build the Anglia (the small family saloon starred as the flying car in the Harry Potter series), plans to transform the plant began in late 2020. A fleet of 750 robots (“our version of the Terracotta Army,” says Ford), laser alignment technology, and cloud-based infrastructure join 3,500 JLR employees on the factory floor, expanded by 32,364 sqm (348,363 sq ft) to produce the manufacturer’s next-generation vehicles. Nearly one mile of Halewood’s paint shop has been modified: the expansion of ovens and conveyors follows growing consumer demand for contrasting-color roofs; curing creates the premium finish.

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