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Tofu is building an omni-channel marketing platform for enterprises
Tofu allows companies to create one campaign and use generative AI to modify content for different marketing channels and customers.
Cho (pictured above on the left) sat on this idea for a few years while working on engineering teams at companies including Meta, Affirm, and Fast. Cho acknowledged that the space is crowded but added that he thinks Tofu is in a good position because it touches so many different teams within a marketing department, compared to single-use tool. Now that Tofu has closed its Series A round, the company is going expand the product’s capabilities as it works toward building a source of truth for marketing teams.
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