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Tom Brady’s Autograph merges with digital fitness company Future


Autograph, the $3.1 billion valuation NFT company co-founded by Tom Brady, is merging with the digital fitness company Future. As part of the merger,

Brady co-founded Autograph in 2021 to find ways to connect athletes and artists with fans, ultimately launching an NFT marketplace and raising more than $200 million, according to Pitchbook. The company re-launched late last year without the NFT component as a platform that tracks fan engagements and rewards them for it. It counted the likes of Naomi Osaka and Tony Hawk on its board of advisors and was backed by Andreessen Horowitz and Lightspeed Venture Partners.

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