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Trump's Policies Are Shutting Out Americans From the Coolest New Gadgets


IFA 2025 was a showcase of tech you can't buy, and you can blame Trump's tariffs.

From what I saw and heard both on the floor and off, it became clear that the era of plentiful, affordable, and cool shit will melt away in favor of an epoch of dull and ever-more expensive tech. SwitchBot’s Kata Friends, an AI-powered family “pet” that looks like a teddy bear filled with several sensors, still doesn’t have a price or availability for U.S. consumers. Tech companies may be taking a wait-and-see strategy, but there’s no sign Trump will end his love affair with import taxes, at least for those U.S. firms unwilling to give up a stake in their company— like Intel has —or go Nvidia’s route and be stuck agreeing to ever-more unfavorable demands.

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