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Turning away from smartphones: 'We need to go places and touch things'
Disquiet over social media addiction is leading to a growing enthusiasm for Polaroids, postcards and the physical and analogue world
And while smartphones are the obvious target for this trend, the “newtro”(a portmanteau of “new” and “retro”) movement is heralding a revival of analogue media, including cassettes and fanzines, against the backdrop of the enduring, and much-heralded, vinyl boom. There was this assumption that we would be living in a digital future … The experience of the pandemic showed us one truth we kind of downplayed: we have bodies that exist in the physical world and need to go places and touch things. Sax said the appeal of analogue was here to stay, pointing to vinyl, sales of film cameras and the endurance of paper books, but also to the post-pandemic rise in in-person experiences, such as live music events and travel.
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