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UK MPs call for law to protect musicians from AI deepfakes


UK MPs propose laws to ban AI-generated deepfakes, protecting musicians and celebrities from misuse and false endorsements.

Responding to the statement, a government spokesperson said, “We are committed to helping artists and the creative industries work with the AI sector to harness the opportunities this technology provides and ensure our music can continue to be enjoyed around the world.” The spokesperson highlighted the importance of “trust and transparency” in this cooperative effort, adding that the government is “working closely with stakeholders and will provide a further update in due course.” At the same time as the report’s publication, British singer FKA Twigs announced her use of AI to develop a deepfake version of herself designed to interact with fans and journalists, allowing her to concentrate on her music. The star contended that individuals should not be allowed to use an artist’s voice and distinctive traits without explicit consent, stating that creators’ “careers and livelihoods are in jeopardy” unless AI is regulated.

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