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Veo and Imagen 3: Announcing new video and image generation models on Vertex AI


Announcing Veo and Imagen 3, our most capable video and image generation models to date.

Veo’s technology can be a great partner for human creativity by allowing creators to focus on higher-level tasks while AI can help handle tedious or repetitive aspects of video production. We built WPP Open from the ground up and leverage Google Cloud’s AI capabilities within it to help bring to life the creative vision of clients such as L’Oréal, resulting in the production of compelling content and making iteration and concepting easier than ever before. With Veo and Imagen, we are narrowing the gap between imagination and execution, enabling our people to develop high-quality, photo-realistic, campaign-ready visuals in a matter of minutes.” – Stephan Pretorius, Chief Technology Officer, WPP

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