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Viam looks beyond robotics with its automation platform
Since the last time we spoke, Viam didn’t pivot exactly, according to founder and CEO Eliot Horowitz -- it’s more of a “rebrand.” Roughly six months ago,
Since the last time we spoke, Viam didn’t pivot exactly, according to founder and CEO Eliot Horowitz — it’s more of a “rebrand.” Roughly six months ago, the Manhattan-based startup made a concerted effort to broaden its focus. Viam’s large office overlooking New York City’s Lincoln Center has a lab space, where members of the local robotics community are invited in to use its platform to develop automation applications. He admits that the company may still have something of a messaging problem, however, when it comes to determining a pithier elevator pitch to describe precisely what it is that Viam’s software does nearly a year after its commercial launch.
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