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Video Piracy Visits Rose to 141 Billion in 2023, Report Shows


In 2023 there were over 141 billion visits to pirate sites worldwide, with the United States and India identified as the top traffic sources.

This presents a serious problem for major content producers, Hollywood studios included, who are working hard to shut down the most egregious piracy sources. However, with a slight adjustment of perspective, it also becomes an opportunity for those media companies that can change their approach to commercialize pirate users and plug the revenue leakage,” Kearney’s Christophe Firth says. “MUSO’s data is driving real transformation for entertainment companies to truly understand how their content can be better positioned, better marketed and better tailored towards a vast audience that is not currently being satisfied with legal offerings,” Chatterley says.

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