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Walmart shows off its progress with augmented reality showrooms


Walmart showed off its use of augmented reality and artificial intelligence in its retail operations.

Gosby, who has been at Walmart for 3.5 years, said that to make real progress, the industry needs standardized formats to support industry-wide efforts in creating digital twins and reconfiguring stores for different product mixes. While Walmart has already released several AR applications, the experiences it’s launching this year extend beyond providing a visual representation – they are interactive and social, enabling customers to discover and share new items. Walmart plans to continue to evolve AR experiences as customers are increasingly savvy and expect tech innovations that make shopping easier and more immersive.

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