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Warner Bros. Discovery teams up with Google to generate captions using AI

Warner Bros. Discovery is using Google Cloud AI tech to generate captions for its programming.

Discovery(WBD) has agreed a deal with Google Cloud to use the latter's Vertex AI to generate captions for programming across a variety of platforms. The tech will be used for unscripted programming at the outset, which could include news, sports and reality TV across the likes of Max, CNN and Discovery+. There will still be a level of human review for quality assurance, and the company claims this approach will help refine and train Caption AI's workflow to improve it over time.

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