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Watch out, Whoop: Polar joins the fitness band race with a premium option


Health monitoring brand Polar just announced its own fitness band with no display, joining the likes of competing brands.

Image: PolarPolar launched its first heart rate monitor more than 30 years ago, setting the standard that all others have been measured against. Now, the company is bringing this technology to its line of sports watches with the Polar Loop: a health and fitness tracker with no display like the Whoop band and Amazfit Helio Strap. With Polar Loop, we're encouraging people to focus on everyday momentum—those small consistent actions that lead to lasting change.

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