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What to expect from Amazon’s Alexa event on Wednesday
Amazon is hosting an Alexa-focused press event in NYC on Wednesday. Considering the company hasn't held a major device presser in nearly two years — the
Amazon CEO Andy Jassy is said to have pushed the company’s hardware team to find ways to boost profits through monetized subscriptions, fees, and other add-on services. The company promised the upcoming Alexa experience would be compatible with existing devices and draw on generative AI technologies to take into account the context of requests and personalize its responses. Thanks to its tendency to get things wrong on occasion and hallucinate, today’s generative AI is typically less reliable than the more rigid systems that make up Alexa’s current technical scaffolding.
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