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WhatsApp hits 100 million monthly active US users

WhatsApp is growing in the US, with one-tenth of the daily users coming from Texas alone.

Meta enlisted former Modern Family cast members for an ad in June that highlighted frustrations when some people have an iPhone, and others have an Android. Now, a very targeted PR stunt accompanies the 100 million user milestone, with Meta installing a 200-foot bubble between the Apple and Samsung stores in The Americana Mall in Los Angeles. Meta claims that a WhatsApp-commissioned survey found one in four Americans don't communicate with a close friend or family member as regularly due to incompatible devices.

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