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WhatsApp unlocks new revenue streams, rolls out paid subscriptions, and more
This is a part of a larger Updates tab-focused patch for merchants and creators.
WhatsApp is also introducing "Channel subscriptions," which lets creators deliver exclusive content to those who pay a monthly fee. In a blog post, WhatsApp highlights its achievement of 1.5 billion active users per day, which it sees as a major catalyst for the latest Updates tab enhancements. Rolling out business-focused content updates isn't anything new for WhatsApp, as the platform brought in-app shopping capabilities a while ago.
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