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WhatsApp will soon limit number of broadcast messages users and businesses can send


Chat platform WhatsApp said today that it will limit the number of broadcast messages individual users and businesses can send to curb spam on the app. In

Chat platform WhatsApp said today that it will limit the number of broadcast messages individual users and businesses can send to curb spam on the app. Until now, WhatsApp Business accounts could send free and unlimited broadcast messages, but the company will soon introduce a paid version of the feature with some additional tools. For the last few years, WhatsApp Business has become an important asset for Meta — revenue is growing, as the company executives have mentioned in quarterly earnings calls.

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