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When do we stop finding new music?


When does our taste in music stagnate?

I recently tried Spotify's new DJ feature in which an AI bot curates personalized listening sessions, introducing songs while explaining the intention behind its selections (much like a real-life disc jockey). 30 is our optimal stopping point: Despite the 37% rule being a highly generalized heuristic, there is some merit to doubling down on our favorites after a sustained period of searching—a phenomenon that appears to be our default state. Perhaps I should forsake sonic exploration and exploit my love of "American Idiot," 2010s indie rock, 2000s pop, Bo Burnham, Blink-182, and Bruce Springsteen, content to live in an algorithmic echo chamber curated by DJ—my new AI savior.

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