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Where Facebook's AI Slop Comes From
Facebook itself is paying creators in India, Vietnam, and the Philippines for bizarre AI spam that they are learning to make from YouTube influencers and guides sold on Telegram.
But the tactics being promoted by Abhishek and other influencers based in Southeast Asia mentioned in this article are far more sophisticated and more closely align with the types of AI slop that have repeatedly gone viral over the last year. I describe this complicated process in detail to drive home the point that the people developing these spam techniques have intimate, sophisticated knowledge of how Facebook works and often use incredibly obscure features to exploit the platform. But the belief among these influencers is that the spam on Facebook is happening precisely because Meta is financially incentivizing it, it sometimes pays well relative to other jobs in developing countries, and AI tools have made it incredibly easy to create and post this type of content at scale.
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