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Who's Watching What on TV? Who's To Say?
An anonymous reader shares a report: People now watch so many programs at so many different times in so many different ways -- with an antenna, on cable, in an app or from a website, as well as live, recorded or on demand -- that it is increasingly challenging for the industry to agree on the best w...
"It is more chaotic than it's ever been," said George Ivie, the chief executive of the Media Rating Council, a leading industry measurement watchdog. But things started to go sideways after the emergence of streaming services like Netflix, Hulu and Amazon Prime Video. Prime Video and Max prefer to describe how many million "viewers" watched a hit of their choosing.
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