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Whoop stands firm against FDA pressure over Blood Pressure insights tool


The company and the FDA clash over its Blood Pressure Insights and whether more stringent approval is required.

In a report from Bloomberg, the publication states the FDA (U.S. Food and Drug Administration) is targeting Whoop for the removal of its Blood Pressure Insights (BPI), a feature the latter isn't willing to budge on. Bloomberg notes a statement from an FDA spokesperson today (Aug 13), which says the agency "has not authorized BPI for any use, including for the measurement or estimation of a user’s blood pressure." More importantly, Whoop adds that its Blood Pressure Insights feature is labeled as a wellness-focused tool, and that it is not intended to diagnose more severe cardiovascular medical issues.

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