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Why Apple is again Cannes Lions’ Creative Marketer of the Year
This year, the Cannes Lions International Festival of Creativity announced Apple as the 2025 Creative Marketer of the Year…
Given annually since 1992, the prestigious accolade is presented to a marketer that has amassed a body of iconic, Lion-winning work over a sustained period of time. To discuss where this past year fits in the pantheon of Apple’s greatest hits, I called up Elizabeth Paul. Apple has always existed at the intersection of liberal arts and technology, and we work hard to channel our creativity into content that will inspire our users to unlock their own.”
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