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Why Cluely’s Roy Lee isn’t sweating cheating detectors
Cluely, the startup that until recently marketed itself as a "cheat on everything" tool, is moving away from cheating.
Cluely, an AI startup that uses a hidden in-browser window to analyze online conversations, has shot to fame with the controversial claim that its ‘undetectability’ feature lets users “cheat on everything.” The company’s co-founder, Roy Lee, was suspended from Columbia University for boasting that he used Cluely, originally called Interview Coder, to “cheat” on a coding test when he was applying for a developer job at Amazon. Since securing a$15 million Series A from Andreessen Horowitz last month, Cluely has shifted its marketing strategy away from promoting ‘cheating.’ The company’s tagline has recently been changed from “cheat on everything” to “Everything You Need.
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