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Why does Mark Zuckerberg look... like that?

For years, Zuckerberg didn't care about fashion. Why is he suddenly so interested in how he looks?

He visited Japan in a shearling jacket and, for the wedding of the son of Indian billionaire and business partner Mukesh Ambani, wore matching Alexander McQueen and Rahul Mishra ensembles with his wife Priscilla Chan. The accessory's first major appearance was in videos posted to X which documented the couple's attendance at a UFC fight in meticulously crafted looks: Zuckerberg in his chain and structured tee, Chan in a gold Chanel necklace, cropped fur coat, combat boots, and black top with a plunging neckline. In January, he shared on Instagram that he was raising cattle with the goal of "[creating] some of the highest quality beef in the world" and posted a video of Chan "catching" him playing what appears to be Call of Duty with friends in couple's home bunker.

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