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Will You Need Ad Block For Your Car?


The modern web has become difficult to navigate without ad blocking software. Ford now has a patent that would bring the ads we hate to your vehicle’s infotainment system. [via PCMag] Ford ha…

Ford now has a patent that would bring the ads we hate to your vehicle’s infotainment system. Ford has already replied to criticism with the usual corporate spiel of patents not necessarily being the direction the company will go with future products, but it’s hard to imagine that other automakers aren’t planning similar systems since they’re already charging extra for heated seats, EV range, and performance. Bringing ads to the captive audience of your personal vehicle and targeting them based on listening to the occupants’ conversations would be a new low.

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The future everyone wanted – in-car ads tailored to your journey and passengers