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Women's health tracking features take center stage with this Oura update

The features aim to help women during a period of major biological transformation.

Gestational Age, which tracks the daily age of the fetus and provides weekly insights on what pregnant people can expect A trend view for following biometric fluctuations cast against population data for gut-checking the normal and abnormal biological changes women experience during pregnancy Deep trend analysis that monitors vitals on a personal, individual level"Keeping Track" symptom tagging according to the baby's gestational age (and based on scientific literature) An expanded library of 35 pregnancy-specific tags, like food aversions, pelvic pain, nausea, and more Contextual insights that incorporate pregnancy data into Oura's Readiness, Sleep, Rest Mode, and Recovery mode Pregnancy Aware Advisor and Cycle Insights, for asking Oura's AI Advisor gestational-specific questions and tracking reproductive history. "From pregnancy to perimenopause, women undergo profound physiological changes that have too often been dismissed or misunderstood," Oura's chief product officer, Holly Shelton, said in the press release. This is a strategic move, not only because it's leveraging its technology to address health conditions that its smart ring alone cannot, but also because with every partnership, it's making an argument for further implementation of wearable tech within the healthcare realm.

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