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World's First-Ever AI Law Now Enforced in Europe, Targeting US Tech Giants


The European Union's new AI Act, effective August 1, 2024, introduces strict regulations for AI technologies, impacting major U.S. tech companies with its comprehensive framework and penalties for non-compliance.

(Photo : ROBERTO SCHMIDT/AFP via Getty Images) On August 1, 2024, the European Union's groundbreaking artificial intelligence law, known as the AI Act, officially came into effect. The law was finalized in May after four years of negotiations and is now looking to change how AI will be governed globally, with far-reaching implications for major U.S. tech companies like Microsoft, Google, Amazon, Apple, and Meta. Companies operating in these areas will be required to implement rigorous risk assessment and mitigation strategies, use high-quality training data, and provide detailed documentation to regulatory authorities.

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