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Would-be reality TV contestants 'not looking real'
A growing use of AI is said to be both harming and helping makers of reality TV.
As the reality TV sector increasingly has to deal with the good and bad impacts of AI, lawyer John Delaney says there are growing legal and regulatory issues. He adds that away from making the shows a growing issue that reality TV producers and contestants are facing is a proliferation of unauthorized, AI-generated images and videos. One major hurdle for reality TV stars, and other celebrities, seeking to stop unauthorised, AI-created usage of their persona is that there is currently no comprehensive US federal law addressing deepfakes.
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