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WWE went big on AR at WrestleMania 40


A “new era” of WWE means being at the forefront of tech.

Shots have longer to breathe, a welcome change compared to the whiplash camera cuts that were a hallmark of TV broadcasts under the company’s former head of production, Kevin Dunn. It’s nothing drastic (yet), but Levesque credited some of that innovation to Lee Fitting, an ESPN veteran who the company hired at the start of this year to lead its media and production unit and bring fresh ideas to the table. AR aside, like the NFL and other sports leagues have done in recent years, WWE also brought in a mirrorless camera — Sony’s A7S III in this case — for certain shots to capture a shallow depth of field for select entrances and in-ring introductions.

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