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X boss softens 'go f--- yourself' comment as he tries to woo advertisers back
Elon Musk said his remark telling advertisers to "go f--- yourself" was meant as a general point on free speech rather than a comment to the wider industry.
Musk is attending Cannes Lions this week with an aim to reassure ad groups and global brands over the future of X. In November, Musk travelled to Israel to meet with local officials after he was accused by civil rights groups of amplifying anti-Jewish hatred on X. Speaking at the Cannes Lions festival on Wednesday, Elon Musk said his remark telling advertisers to "go f--- yourself" was meant as a general point on free speech rather than a comment to the wider industry.
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