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X continues decline, tablet demand remains flat


SINCE its acquisition by billionaire Elon Musk for $44 billion in October 2022, X, formerly known as Twitter, has been grappling with a loss of users and advertising revenue. This...

SINCE its acquisition by billionaire Elon Musk for $44 billion in October 2022, X, formerly known as Twitter, has been grappling with a loss of users and advertising revenue. This trend has continued into 2024, despite the platform's plans to leverage artificial intelligence (AI) to enhance search functionality, improve advertisements, and streamline the user experience. The latest data show that user engagement on X has dropped significantly, presenting yet another challenging year for the platform.

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