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X drops Unilever from its ‘advertiser boycott’ lawsuit
The suit claimed brands were organizing illegally.
Last fall, X also sued the nonprofit Media Matters for America in an effort to silence the group after it reported that ads for major brands like Apple and IBM were appearing alongside Nazi content. This is just one of the lawsuits Musk has filed against critics and former business partners, as he’s also suing OpenAI and founders Sam Altman and Greg Brockman for the second time. In its suit, X claimed that WFA and other named brands like Unilever conspired to “collectively withhold billions of dollars in advertising revenue” from the platform.
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