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X is sold. But Musk is still in control.


The billionaire's AI company is the new owner of the legendary, if diminished, social media site.

"Today, we officially take the step to combine the data, models, compute, distribution and talent ... this will allow us to build a platform that doesn’t just reflect the world but actively accelerates human progress." The social media site has aggressively pushed its generative AI chatbot, Grok, on users since it launched in 2023. Musk also changed its terms of service shortly after the November election, requiring users to agree to have AI trained on their tweets.

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