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X rolls out its real-time search tool, Radar, to Premium+ subscribers
As competition from newcomers like Bluesky and Threads increases, X on Monday launched a "Radar" trend analysis tool that aims to offer subscribers
The tool, previously known as Insights, was initially targeted at Verified Organizations (businesses), allowing marketers to track topics and trends on the app. This high-end subscription on X offers a handful of extra features like a verified checkmark, the ability to edit posts, an ad-free experience, and more for $16 per month or $168 per year, when subscribing via the web. Though officially announced Monday, some had already spotted Radar’s arrival earlier this month, teasing it as a more powerful search tool.
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