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Xiaomi taps PhonePe’s app store for India smartphones

Xiaomi will replace its app store with fintech PhonePe's offering for customers in India starting January -- a major win for the Indian startup. Xiaomi, Xiaomi, one of the largest smartphone manufacturers in India, will replace its app store with PhonePe's offering in January.

Xiaomi will replace its app store with fintech PhonePe’s offering for customers in India starting January — a major win for the Indian startup. PhonePe — backed by investors including Walmart, General Atlantic and Tiger Global — launched the Indus AppStore in February this year, seeking to challenge Google’s monopoly in India, which is the Android giant’s largest market by users. A number of businesses in India, as is the case in many parts of the world, have voiced concerns about Google’s “excessive” fees of up to 30% on app transactions in recent years and complained that the Android maker doesn’t permit use of third-party in-app payments on the Play Store.

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