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Yes, That Viral LinkedIn Post You Read Was Probably AI-Generated


A new analysis estimates that over half of longer English-language posts on LinkedIn are AI-generated, indicating the platform’s embrace of AI tools has been a success.

When we detect such content, we take action to ensure it is not broadly promoted,” says Adam Walkiewicz, LinkedIn’s head of “feed relevance.” “We see AI as a tool that can help with review of a draft or to beat the blank page problem, but the original thoughts and ideas that our members share are what matter.” There’s a cottage industry of AI LinkedIn comment and post generators to help the career-minded churn out content to dazzle potential bosses or prospective customers. Kate Knibbs is a senior writer at WIRED, covering the human side of the generative AI boom and how new tech shapes the arts, entertainment, and media industries.

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viral linkedin post