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You Don’t Actually Own That Movie You Just “Bought.” A New Class Action Lawsuit Targets Amazon
A suit challenges Prime Video telling people they can "buy" a movie when they're purchasing a license to watch it for a period of time.
On Friday, a proposed class action was filed in Washington federal court against Amazon over a “bait and switch” in which the company allegedly misleads consumers into believing they’ve purchased content when they’re only getting a license to watch, which can be revoked at any time. In a 2020 lawsuit alleging unfair competition and false advertising over the practice, Amazon maintained that its use of the word “buy” for digital content isn’t deceptive because consumers understand their purchases are subject to licenses. Amazon “does not meet the standards set by the statute for a clear and conspicuous notice that the thing they are purchasing is a revocable license to access the digital good,” writes Wright Noel, a lawyer for consumers looking to sue the company, in the complaint.
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