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Your AI use could have a hidden environmental cost | CNN


As AI models become “smarter,” the environmental cost of using them may be rising. Your carbon footprint may come down to what questions you ask it.

Each word in an AI prompt is broken down into clusters of numbers called “token IDs” and sent to massive data centers — some larger than football fields — powered by coal or natural gas plants. In addition, “smarter” LLMs with more reasoning abilities produced up to 50 times more carbon emissions than simpler systems to answer the same question, the study reported. “This shows us the tradeoff between energy consumption and the accuracy of model performance,” said Maximilian Dauner, a doctoral student at Hochschule München University of Applied Sciences and first author of the Frontiers in Communication study published Wednesday.

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